Actor Mallika Sherawat appears on provegan billboards in Mumbai


Actor Mallika Sherawat appears on pro-vegan billboards in Mumbai

Famed Bollywood actor Mallika Sherawat has joined a pro-vegan campaign which includes a number of billboards across Mumbai, India.

Together with plant-based nonprofit Physician’s Committee for Responsible Medicine (PCRM), Sherawat is spreading a health-focused, vegan message through online and real-world content.

In a video created with the PCRM, the star discusses the correlation between diet and the risk of developing heart disease and diabetes. She also encourages viewers to include more fruit, vegetables, grains, legumes, nuts and seeds in their diets.

“I believe that a plant-based prescription is a prescription for healthy eating,” she says.

The billboards, which direct viewers to the PCRM’s plant-based diet kickstart program, can be seen not only in Mumbai, but also Bhopal, Delhi, Hyderabad and Pune.

They feature Sherawat’s face, alongside the slogan “go vegan for someone you love” — but do bear in mind that your mouthy aunt Peggy is probably going to have a problem with it. Just try not to worry about it. We’ve all got one.

Image source: Instagram

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